About

We are one of Canada’s largest independently owned branding agencies.

Ownership—in all senses of the word

At the core of what sets us apart is the company’s leadership, established by owners Carey George and Sue McCluskey. Over the past 25 years, we’ve helped companies in the areas of customer research, creative communications and brand strategy, as well as award-winning graphic design, marketing and advertising.

Because Goods & Services is independently owned, you’ll enjoy a hands-on boutique approach. Our leaders are practitioners who understand your marketing challenges; they’re also business owners who understand your operational challenges. Add to that the horsepower of a full-service, 15-person studio, and you get the best of all worlds: top-tier creative that is on strategy, on time and on budget.

Take a moment to meet some of the team. To see how we act behind the scenes, follow us on Facebook, lnstagram or Linkedln.

Photo of Carey George.
Perfected the moustache
Carey George
Partner & Creative Director
Photo of Sue McCluskey.
EHX enthusiast
Sue McCluskey
Partner & Communications Director
Photo of Andrew Peden.
Coulrophobic
Andrew Peden
Senior Designer
Photo of Chris D'Alessandro.
Half-blooded Transylvanian
Chris D’Alessandro
Designer
Joffrey Senthilkumaran
Bonjour! Bonjour!
Joffrey Senthilkumaran
Designer
Photo of Taylor Toth.
Has ghost cats
Taylor Toth
Senior Designer
Photo of Mike Barber.
Once interviewed Rush
Mike Barber
Senior Editor, Brand Strategy
Photo of Neeti Vijaykumar.
Pool, poker, pasta
Neeti Vijaykumar
Editor
Photo of Derek Moxon.
Lego architect
Derek Moxon
Production Supervisor
Kristin Maling
Outdoorsman
Kristin Maling
Director of Technology
Photo of Malia Mitchell.
Epicurean
Malia Mitchell
Executive Director of Accounts
Karnika Ray
Turned down a role in a horror reality show
Karnika Ray
Marketing Coordinator