About

We are one of Canada’s largest independently owned branding agencies.

Ownership—in all senses of the word

At the core of what sets us apart is the company’s leadership, established by owners Carey George and Sue McCluskey. Over the past 25 years, we’ve helped companies in the areas of customer research, creative communications, graphic design, brand strategy, marketing and advertising.

Because Goods & Services is independently owned, you’ll enjoy a hands-on boutique approach. Our leaders are practitioners who understand your marketing challenges; they’re also business owners who understand your operational challenges. Add to that the horsepower of a full-service, 20-person studio, and you get the best of all worlds: top-tier creative that is on strategy, on time and on budget.

Take a moment to meet some of the team. To see how we act behind the scenes, follow us on Facebook, Twitter, lnstagram or Linkedln.

Photo of Carey George.
Perfected the moustache
Carey George
Partner & Creative Director
Photo of Sue McCluskey.
EHX enthusiast
Sue McCluskey
Partner & Communications Director
Photo of Andrew Peden.
Coulrophobic
Andrew Peden
Designer
Photo of Chris D'Alessandro.
Half-blooded Transylvanian
Chris D’Alessandro
Designer
Photo of Sarah Rafter.
Dad jokes
Sarah Rafter
Designer
Photo of Taylor Toth.
Has ghost cats
Taylor Toth
Designer
Photo of Mike Barber.
Once interviewed Rush
Mike Barber
Editor
Photo of Neeti Vijaykumar.
Pool, poker, pasta
Neeti Vijaykumar
Editor
Photo of Derek Moxon.
Lego architect
Derek Moxon
Production Supervisor
Photo of Ian Patterson.
Lost an arcade job to a coin dispenser
Ian Patterson
Production Designer
Photo of Kristine Planche.
Archery aficionado
Kristine Planche
Production Designer
Photo of Kristin Maling.
Outdoorsman
Kristin Maling
Director of Technology
Photo of Malia Mitchell.
Epicurean
Malia Mitchell
Executive Director of Accounts
Photo of Melissa Lobl.
Whole Foods meets Willy Wonka
Melissa Lobl
Account Manager
Photo of Sam Croll.
ISO the world’s best burrito
Sam Croll
Account Manager
Photo of Adriane Hermelin.
Addicted to shrimp and bread
Adriane Hermelin
Project Manager
Photo of Jess Arnold.
Claymation artist
Jess Arnold
Project Manager
Photo of Steve Patwardhan.
Contract bridge Bronze Life Master
Steve Patwardhan
Manager of Finance and Administration